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Get Ahead of the Holiday Rush

Get Ahead of the Holiday Rush: 5 Strategies for a Successful Holiday Season

What if we told you that your shoppers are planning ahead each year and that holiday shopping starts earlier every year? Shoppers in the UK…

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IPA 2016: Shortlisted as ‘Best Partner’ & ‘Best Online Campaign’ for SCS

We are delighted to announce that we have been shortlisted for our work for SCS in the ‘Best Online Campaign’ category at the IPA Media Owner…

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US Halloween contest

1st Annual #iQHalloween Costume Contest

Winners Announced!! Congratulations to our #iQHalloween costume contest winners, Betty and James! Thank you to everyone who took part – we received some ‘frightfully’ good…

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New York Fashion Week- A Retrospective Narrative for Brands

There has never been a better time for brands to harness the sheer marketing potential of events and post-event insights present the perfect opportunity for…

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Automotive insights

Steering Your Marketing Campaigns for More Conversions: Automotive Insights for Digital Marketers

Did you know that the auto intenders take an average of three days to convert on automotive brand sites once they see an ad? Or…

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US Holiday Insights

‘Tis the Time to Plan your Holiday Campaign

  Our team analyzed multiple data points such as browsing behavior, time of day, geography, location, device usage, purchase intent, competitor overlap, among other data…

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LATEST November 30, 2016 | Rashmi Ganesh
The Beauty Shopper: Understanding their digital shopping behaviour & what brands should do

From adding products on the basket page to clicking the buy page on brand websites, beauty shoppers take about 15 minutes to purchase products that…

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